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{"id":7940,"date":"2025-09-26T13:39:00","date_gmt":"2025-09-26T13:39:00","guid":{"rendered":"https:\/\/www.thisisfresh.com\/blog\/2025\/09\/26\/fresh-appointed-to-manage-new-pbsa-scheme-in-belfast\/"},"modified":"2025-09-26T13:39:00","modified_gmt":"2025-09-26T13:39:00","slug":"fresh-appointed-to-manage-new-pbsa-scheme-in-belfast","status":"publish","type":"post","link":"https:\/\/www.thisisfresh.com\/blog\/2025\/09\/26\/fresh-appointed-to-manage-new-pbsa-scheme-in-belfast\/","title":{"rendered":"Fresh appointed to manage new PBSA scheme in Belfast"},"content":{"rendered":"

Recent appointment by LDS Devco Limited further expands Fresh’s presence in the city<\/span><\/i><\/span><\/span><\/p>\n

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Fresh, a leading UK specialist third-party manager of residential for rent homes, is pleased to announce that it has been appointed by LDS Devco Limited to mobilise, market and manage Biscuit Factory<\/b> on Donegall Street in Belfast, a new purpose-built student accommodation development (“PBSA”) in the city. Biscuit Factory<\/b> will further expand Ulster University’s student village, south of the campus.<\/span><\/span><\/span><\/span><\/p>\n

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This latest appointment further strengthens Fresh’s position in Belfast, where it continues to grow its presence. Currently, Fresh manages two other properties across the city. This latest appointment is Fresh’s first under a new partnership with LDS Devco Limited.<\/span><\/span><\/span><\/span><\/p>\n

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Biscuit Factory<\/span><\/span><\/b>, which will open in time for the 2026\/2027 academic year, will offer 724 student beds in a mixture of studios and four, five, and six-bed ensuite flats. The scheme is centrally located at the site of the old Marsh & Co’s biscuit factory in the heart of the city, just a three-minute walk from Ulster University and only 35 minutes on foot from Queens University Belfast. <\/span><\/span><\/span><\/span><\/p>\n

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Alongside its property management services, LDS Devco Limited also engaged Fresh’s brand advisory team, who designed the Biscuit Factory’s branding ahead of its launch in time for the upcoming academic year. The team ensured the scheme’s new brand design captures the history and heritage of the site in a modern and contemporary way. <\/span><\/span><\/span><\/span><\/p>\n

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Biscuit Factory<\/span><\/span><\/b> will have excellent amenities for its residents to enjoy, including a reception and welcome area, gym, cinema room, group study room, courtyard, private dining, games room, communal lounge, laundry and bike storage.<\/span><\/span><\/span><\/span><\/p>\n

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Commenting on the appointment of Fresh and Biscuit Factory, Brian McCracken at LDS Devco Limited said:<\/span><\/span><\/b><\/span><\/span><\/p>\n

“We are pleased to announce the appointment of Fresh as the operator for the Biscuit Factory<\/b> in Belfast. Fresh’s established reputation for delivering high-quality student accommodation across the UK and Ireland makes them an ideal partner for this property. <\/span><\/span><\/span><\/i><\/p>\n

Biscuit Factory<\/span><\/span><\/span><\/i><\/b> will provide students in Belfast with a new standard of living, combining modern facilities with industry-leading resident support services. Fresh has also created a standout brand identity for the property that reflects our vision for a vibrant and contemporary student community.<\/span><\/span><\/span><\/i><\/p>\n

This partnership underscores our commitment to ensuring students in Belfast have access to exceptional accommodation that supports both their academic success and overall wellbeing.”<\/span><\/span><\/span><\/i><\/p>\n

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Commenting on the appointment, Sam Scott, Managing Director at Fresh, said:<\/span><\/span><\/b><\/span><\/p>\n

“We’re thrilled to be working with LDS Devco Limited on this exciting new partnership and to be growing our presence in Belfast as we add Biscuit Factory<\/b> to our portfolio. Fresh has a long and proven track record in successfully mobilising new student developments, and this project is a fantastic example of how important it is to get every detail right from the very beginning. <\/span><\/span><\/i><\/span><\/p>\n

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Working together with LDS Devco Limited, we were delighted to design the scheme’s branding, which we made sure captures the heritage of the site while creating a modern, vibrant identity that will resonate with students, setting the tone for the entire resident experience from the outset."<\/span><\/span><\/i><\/span><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Recent appointment by LDS Devco Limited further expands Fresh’s presence in the city   Fresh, a leading UK specialist third-party manager of residential for rent homes, is pleased to announce that it has been appointed by LDS Devco Limited to mobilise, market and manage Biscuit Factory on Donegall Street in Belfast, a new purpose-built student […]<\/p>\n","protected":false},"author":22,"featured_media":7939,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[],"class_list":["post-7940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"metadata":{"_pingme":["1"],"_thumbnail_id":["7939"],"_yoast_wpseo_title":["Fresh appointed to manage new PBSA scheme in Belfast"],"_yoast_wpseo_metadesc":["Fresh appointed to manage new PBSA scheme in Belfast - Biscuit Factory"],"_yoast_wpseo_metakeywords":[""]},"yoast_head":"\n